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Cargando... Graphic Design Schoolpor Alan Swann
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A thorough, carefully structured course in graphic design compiled by a practising designer with 20 years of experience Completely revised and updated to cover computer-aided design and the use of software applications in all aspects of commercial design Practical guidance on design for magazines, books, packaging, advertising, and corporate design Tips on producing professional work from leading design practitioners Illustrated in full color throughout, including projects for students to work through and solutions to real-life problems No se han encontrado descripciones de biblioteca. |
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![]() GénerosSistema Decimal Melvil (DDC)741.6The arts Graphic arts and decorative arts Drawing & drawings Graphic design, illustration, commercial artClasificación de la Biblioteca del CongresoValoraciónPromedio:![]()
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The book is divided into three sections
1. The Language of Design
This provides an understanding of the basics of design such as use of colour and exploring design ideas.
2. Principles and Techniques
This outlines ways in which design can be used to influence the effectiveness of communicating information and ideas.
3. Commercial Practice
Here are examples from different industries of how design has been applied with explanations of how and why different techniques have been used.
If you want to dip your toe into the topic if using design to make your communication more effective then I recommend Design and Layout. If you’ve read that and like what you’ve produced, then Design School might help you take your ideas a step further. (