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Cargando... The Kickstarter Handbook: Real-Life Crowdfunding Success Stories (edición 2012)por Don Steinberg (Autor)
Información de la obraThe Kickstarter Handbook: Real-Life Success Stories of Artists, Inventors, and Entrepreneurs por Don Steinberg
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Inscríbete en LibraryThing para averiguar si este libro te gustará. Actualmente no hay Conversaciones sobre este libro. Esta reseña ha sido escrita por los Primeros Reseñadores de LibraryThing. The Kickstarter Handbook, by Don Steinberg, should come in very handy for anyone planning on funding a project through the crowd-sourcing platform Kickstarter. It takes you through the steps needed for a successful fundraising project, and I believe it actually would be wise to read this handbook before beginning a Kickstarter project. It also has interesting information about the beginnings of kickstarter, offering insight into the reasons behind the crowd sourcing phenomena that has helped thousands to realize their dreams. This is a great book for those endeavoring to raise funds for a project, as well as those interested in the crowd sourcing movement. Esta reseña ha sido escrita por los Primeros Reseñadores de LibraryThing. This is really two books in one, please do not see the page count (224 pages) and worry that you need to process through that much material to even start a campaign. Well, you do and it's not going to be easy, but this volume is interwoven with both practical lists and worksheets and tips from those who have succeeded and failed on Kickstarter. The lessons drawn from both the worksheets and the tips are universal and applicable not just to Kickstarter projects, but most any business or project I can think of. The primary and most important lesson is that if you want to succeed you need to do the work and that it's not going to magically happen overnight. The other lessons all build upon the need to Do Work. That's not a bad thing! Success is rarely achieved through passive endeavors. There are tools to help you, but they will not do it all for you, you need to do the work. The other large lesson I felt was prevalent through out is the reminder to be yourself and tell your story. Asking for money isn't easy for many and doing it in a way that isn't slimy may seem impossible. I had a light bulb moment when I read Musician Nano Whitman's own realization: "Oh I can just sing my request to people? I was okay with it." (p 96). Is there anything missing from this book? There is, however it is something I am as yet unable to put my finger on. I suspect it might be the speed in which social media and the online world changes. In a year, will any of this book still be useful? Yes. I think the stories of successful (and unsuccessful) projects could stand the test of time. Overall this is an enjoyable quick read and nice concise guidebook for Kickstarter. I also appreciated the resource list of other programs similar to Kickstarter. I recommend this book even if you're just curious about what's involved in a Kickstarter campaign. Disclaimer: I received this title through my participation in the Library Thing Early Reviewer Program. Esta reseña ha sido escrita por los Primeros Reseñadores de LibraryThing. A guide to using the Kickstarter platform for the first time to fund your creative project. Lots of examples about how to plan, market and follow through. Recommended for those with some business savvy and willing to plan and work hard. The starry eyed should give give this book and Kickstarter a miss, it will be too much work for them. Esta reseña ha sido escrita por los Primeros Reseñadores de LibraryThing. Before reading this book, I had only vaguely heard of Kickstarter and thought it was a website used to help raise money for pretty much any project, and pretty easily at that. Instead, I now know that it's for artistic projects only, and there are many factors (and a ton of work) that go into making a successful campaign. In addition to basic information about setting up your own Kickstarter project, Steinberg shares stories of actual campaigns, both successes and failures, so that the reader can get tips on what works and what doesn't. It's a bit intimidating how much work goes into each campaign but inspiring to read about people getting the funding for their dream project. The website itself is such a great idea and I've since backed a few campaigns myself. sin reseñas | añadir una reseña
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HTML:So you want to produce a short film. Or design a new line of jewelry. Or manufacture a revolutionary solar-powered garden sprinkler. There??s just one catch: You need $100,000 to bankroll your dream, and your checking account has barely enough to cover the rent. Enter Kickstarter.com??the phenomenal ??crowdfunding? website launched in 2009 that brings venture capital to the masses. At Kickstarter, it??s not uncommon for entrepreneurs to raise $50,000, $100,000, $250,000, or more. All you need is a great idea??and The Kickstarter Handbook. Business journliast Don Steinberg has interviewed dozens of artists and inventors who launched their passion projects online. Through their voices, you??ll explore all the strategies of a successful Kickstarter campaign. You??ll learn the elements of a compelling Kickstarter video, innovative ways to market your projects, tips for getting donors onboard, and the secrets of irresistible Kickstarter ??rewards.? You??ll also discover what to do in a best-case scenario??when your project goes viral and the cash starts flowing in. On Kickstarter, it happens to a few lucky visionaries every w No se han encontrado descripciones de biblioteca. |
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