Margot Wallace
Autor de Writing for Museums
Sobre El Autor
Margot Wallace is associate professor of marketing at Columbia College Chicago. She teaches courses in branding, marketing, and writing, and has researched and consulted on museum marketing for twelve years.
Obras de Margot Wallace
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Writing for Museums por Margot Wallace
This book could easily be titled "Best Ways to Communicate" - and the lessons taught are applicable to not only museums but ANY non-profit organization seeking to understand the best ways and means of reaching out to present and potential audiences. The examples used by the author are VERY relevant and timely. They're illustrated with examples that anyone will readily appreciate. If you're responsible for writing brochures, blog posts, or ANY front-facing material, you should really read this book. I was extremely impressed!… (más)
Estadísticas
- Obras
- 2
- Miembros
- 30
- Popularidad
- #449,942
- Valoración
- 5.0
- Reseñas
- 1
- ISBNs
- 6
- Idiomas
- 1