Imagen del autor
2 Obras 93 Miembros 4 Reseñas

Obras de Isadore Sharp

Etiquetado

Conocimiento común

Fecha de nacimiento
1931-10-08
Género
male
Nacionalidad
Canada
Lugar de nacimiento
Toronto, Ontario, Canada
Lugares de residencia
Toronto, Ontario, Canada
Educación
Ryerson University
Ocupaciones
business executive
Relaciones
Sharp, Rosalie Wise (wife)
Organizaciones
Four Seasons Hotel
Terry Fox Run
Premios y honores
Order of Canada

Miembros

Reseñas

I confess I was a little disappointed. Although this is probably a good history of the group and touches on the core philosophy that has made four seasons so successful I would have liked to learn more about how to instil and maintain such a culture. I realise as well that Isadore Sharp believes very strongly in his people but perhaps could have done without the list of people and their brief biographies that added nothing to the story itself.
 
Denunciada
muwaffaq | 3 reseñas más. | Mar 20, 2019 |
A great book to start the year with. Real insights in to the success of a brand - it certainly did not happen over night, but Issy Sharp has followed the 3 C's rule of branding.

Clarity - almost from the outset with one small motel in Toronto he knew what Four Seasons was going to be and he has communicated that same message year after year.

Consistent - he has refused to waiver from his Golden Rule (the values) and deal with people in a way that he would want to be treated. The bumps that he did encounter he learned from and underlined for him why his approach was the right one.

Constant - an almost fanatical zeal for superior service. He has also been a constant innovator in the industry that the rest try to follow and emulate, by which time he is ahead of them again.

This is an excellent example of a brand that allows it's employees to be brands themselves and deliver on the corporate brand promise because of it. A great read for any entrepreneur looking to establish true brand leadership.
… (más)
 
Denunciada
PaulCopcutt | 3 reseñas más. | Jan 7, 2010 |
The Golden Rule has driven the majority of Four Seasons success. Isadore Sharp also demonstrates how important it is to stay true to your idea. As a customer this book explains how the quality of my experience has been maintained and why this is more important than anything else.
 
Denunciada
rightantler | 3 reseñas más. | Jan 6, 2010 |

Estadísticas

Obras
2
Miembros
93
Popularidad
#200,859
Valoración
½ 4.5
Reseñas
4
ISBNs
8
Idiomas
1

Tablas y Gráficos