William R. Haycraft

While not a bad little monograph, at times one feels the need for one's own bulldozer to push through the forest of firms, trends, and designations. Mostly meant for students of business practice and the people who work with such equipment on a regular basis. It might be noted that a nice touch in the book is how Haycraft tries to put the industry in perspective by contrasting its development with that of the construction environment it was reacting to.