Etiquetas-branding
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- Positioning: The Battle for Your Mind por Al Ries (3 veces)
- Las 22 leyes inmutables de la marca : Cómo convertir un producto o un servicio en una marca mundial por Al Ries (2 veces)
- The Brand Gap: How to Bridge the Distance Between Business Strategy and Design por Marty Neumeier (2 veces)
- Designing Organizations: An Executive Guide to Strategy, Structure, and Process Revised por Jay R. Galbraith (1 veces)
- Managing Brand You: 7 Steps to Creating Your Most Successful Self por Jerry S. Wilson (1 veces)
- Branding @ the Digital Age por Herbert M. Meyers (1 veces)
- Brand Storm: A Tale of Passion, Betrayal and Revenge por Will Murray (1 veces)
- Take a Quantum Leap - A For Impact Campaign Manifesto por Tom Suddes (1 veces)
- The Dictionary of Brand por Marty Neumeier (1 veces)
- Brand Manners: How to Create the Self Confident Organization to Live the Brand por Hamish Pringle (1 veces)
- Catalyst Code: The Strategies Behind the World's Most Dynamic Companies por David S. Evans (1 veces)
- The Complete Idiot's Guide to Brand Management por Patricia F. Nicolino (1 veces)
- Living Brands: Collaboration Innovation = Customer Fascination por Raymond Nadeau (1 veces)
- Purpose: The Starting Point of Great Companies por Nikos Mourkogiannis (1 veces)
- Zag: The Number One Strategy of High-Performance Brands por Marty Neumeier (1 veces)
- Made to Stick: Why Some Ideas Survive and Others Die por Chip Heath (1 veces)
- The Lovemarks Effect: Winning in the Consumer Revolution por Kevin Roberts (1 veces)
- Branding for Nonprofits por D. K. Holland (1 veces)
- Deep Branding on the Internet : Applying Heat and Pressure Online to Ensure a Lasting Brand por Marc Braunstein (1 veces)
- Building Brand Identity: A Strategy for Success in a Hostile Marketplace por Lynn B. Upshaw (1 veces)
- The Brand Mindset: Five Essential Strategies for Building Brand Advantage Throughout Your Company por Duane E. Knapp (1 veces)
- Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book S.) por Adam Morgan (1 veces)
- Competitive Branding: Winning in the Market Place with Value-Added Brands por Torsten H. Nilson (1 veces)
- The One to One Fieldbook (One to One) por Don Peppers (1 veces)
- The Brand Chartering Handbook: How Brand Organizations Learn 'Living Scripts' (Eiu Series) por Chris MacRae (1 veces)
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