Create Stunning HTML Email That Just Works is a step-by-step guide to creating beautiful HTML emails that consistently work. It begins with an introduction to email covering topics such as: how email design differs from web design; permission based marketing, and the anatomy of an email. What You Will Learn: How to design HTML emails that look greatSimple methods to design & test email newslettersBest practice, permission based email marketing tips & techniquesProven strategies for selling email design services to your clients The book shows the reader how to plan, design, and build gorge