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Cargando... Passenger Air Service Development Techniques (Airport Cooperative Research Program Report 18)por Transportation Research Board
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This guidebook should be of interest to airport managers and local government representatives interested in retaining existing and/or attracting new commercial air service in small communities. It provides information on the air service development (ASD) techniques, tools, and programs that smaller communities have used, including minimum revenue guarantees, guaranteed ticket purchases (i.e., travel banks), cost subsidies, marketing and advertising, and non-financial (i.e., in-kind) contributions, among others. The guidebook is organized into two major sections. The first section discusses the context for ASD, particularly the financial condition of the U.S. aviation industry and the basic underlying competitive challenges that small communities face in retaining or enhancing their commercial air service. The second section discusses how communities can address those challenges, and describes the basic components and tools of an ASD program. The guidebook is intended to help small communities develop and execute an ASD program. No se han encontrado descripciones de biblioteca. |
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Google Books — Cargando... GénerosSistema Decimal Melvil (DDC)387.70973Social sciences Commerce, Communications, Transportation Rivers, Oceans, and Flight Travel by air Biography and History By Place North AmericaClasificación de la Biblioteca del CongresoValoraciónPromedio: No hay valoraciones.¿Eres tú?Conviértete en un Autor de LibraryThing. |