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The Cultural Turn por Fredric Jameson
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The Cultural Turn (1998 original; edición 1998)

por Fredric Jameson

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Designed as a short introduction to Fredric Jameson's thought for both the student and the general reader, this reader gives accessible coverage to his writings on postmodernism.
Miembro:Willow1972
Título:The Cultural Turn
Autores:Fredric Jameson
Información:Verso (1998), Edition: Third Printing, Paperback, 224 pages
Colecciones:Actualmente leyendo
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Cultural Turn: Selected Writings on the Postmodern 1983-1998 por Fredric Jameson (1998)

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Well, this is seminal stuff. The postmodern defined and instantiated; while there's possibly a split in use-value between the first couple of essays, which are structure-setting, and some of the ones that apply Marxian analyses to the postmodern characteristics of some literature, film and architecture, it's still cool for the versed reader to have all this stuff in one place. Jameson's cornerstones you know if you've read anything about this stuff before (or even if you haven't, you'll probably find this stuff familiar if you've ever, like, watched The Simpsons): the move from parody into pastiche, the crisis of historicity, the "perpetual present," the multiplication away from the modern, even--we go back this far--the arguments against the vulgar Marxism of economic base and cultural superstructure (Gramsci is not mentioned(!). A lot of it must have seemed like collation even then, but oh, what exquisite collation! "It seems to be easier for us today to imagine the thoroughgoing deterioration of the earth and of nature than the breakdown of late capitalism; perhaps that is due to some weakness in our imaginations." E.g. And other times he meanders, and you wish for a little more of the vulgar Marxist's clear-eyed flensing.


Ironically in light of Colin MacCabe's genuinely moronic back-cover blurb to the effect that "it can be truly said that nothing cultural is alien to him", Jameson's unexpected shining moment here is in connecting the tripartite "M-C-M" movement of money (liquid acquisition, capitalization, "solid" acquisition--land, factories, etc.) in Capital with the rise of the postmodern financial sector--the sign of a neoimperial capitalism that has extended itself as far as possible, as with the old imperial financial centres of the early 20th century, and then the intensive turn, "the feverish search not so much for new markets--as these are also saturated--as for the new kind of profits available in financial transactions themselves and as such". But then, he connects it too with land, which from our perspective seems so apparent as to be almost quaint, but from a Marxist perspective that theorizes capital value as labour and exchange value, is evidently a relief to him, twenty years back--land is not a capital refuge, it's the last deterritorialization, in the Anti-Oedipus sense--the deterritorialization of territory itself, its transformation into the biggest bonanza of liquidity ever. Welcome to the subprime crisis! It's the Spanish Empire and Inca silver all over again!


Man, that's depressing. And all Jameson can think to do with this insight is a little minianalysis of Rockefeller Center's development history and the referentiality of postmodern architecture, no longer the modern phallus, no longer the storehouse of treasure. Super interesting, but you wonder if he's now wishing he could appear to his younger self in a dream and cause him to make those few missing connections. And then what? To the IMF? Nobody ever listens to prophetic Marxist savants, even when they should (49% of the time at most). ( )
  MeditationesMartini | May 19, 2010 |
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Designed as a short introduction to Fredric Jameson's thought for both the student and the general reader, this reader gives accessible coverage to his writings on postmodernism.

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