Sobre El Autor
Dave Chaffey is a leading digital marketing consultant, trainer and author. Recognised by the CIM as one of 50 gurus who have shaped the future of marketing, Dave is an examiner on the CIM e-Marketing Award and course director for CIM e-marketing workshops since 1997. Dave Chaffey is CEO of mostrar más SmartInsights.com, an online publisher and consultancy providing advice on digital marketing strategy to members in over 100 countries worldwide. PR Smith is an international speaker, marketing consultant and author of a range of books including digital marketing planning and integrated marketing communications. Paul created SOSTAC Planning framework, voted in the Top 3 business models worldwide by CIM and recently adopted by many companies including LinkedIn and KPMG. Paul just launched the SOSTAC Certified Planners online portal www.sostac.org. He also founded www.GreatSportsmanship.org, an NFP programme which combines short stories and social media to inspire a new generation of global citizens. mostrar menos
Obras de Dave Chaffey
E-Business and E-Commerce Management with Companion Website with GradeTracker Student Access Card (3rd Edition) (2001) 72 copias
Business Information Systems: Technology, Development and Management for the E-business (2003) 15 copias
Groupware, Workflow and Intranets : Reengineering the Enterprise with Collaborative Software (1998) 9 copias
Digital marketing excellence : planning and optimizing and integrating online marketing (2017) 6 copias
Brilliant B2B Digital Marketing 1 copia
Etiquetado
Conocimiento común
- Género
- male
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Estadísticas
- Obras
- 13
- Miembros
- 268
- Popularidad
- #86,166
- Valoración
- 2.8
- Reseñas
- 2
- ISBNs
- 77
- Idiomas
- 5