Jurgen Appelo

Startup, Scaleup, Screwup is an expert guide for emerging and established businesses to accelerate growth, facilitate scalability, and keep pace with the rapidly changing economic landscape. The contemporary marketplace is more dynamic than ever before--increased global competition, the impact of digital transformation, and disruptive innovation factors require businesses to implement agile management and business strategies to compete and thrive. This indispensable book provides business leaders and entrepreneurs the tools and guidance to meet growth and scalability challenges head on.

Equal parts motivation and practical application, this book answers the questions every business leader asks from the startup ventures to established companies. Covering topics including funding options, employee hiring, product-market validation, remote team management, agile scaling, and the business lifecycle, this essential resource provides a solid approach to grow at the right pace and stay lean. This book will enable you to:

Apply 42 effective tools to sustain and accelerate your business growth
Avoid the mistakes and pitfalls associated with rapid business growth or organizational change
Develop a clear growth plan to integrate into your overall business model
Structure your business for rapid scaling and efficient management
Startup, Scaleup, Screwup: 42 Tools to Accelerate Lean & Agile Business Growth is a must-read for entrepreneurs, founders, managers, and senior executives. Author Jurgen Appelo shares his wisdom on the creative economy, agile management, innovation marketing, and organizational change to provide a comprehensive guide to business growth. Practical methods and expert advice make this book an essential addition to any business professional's library.… (más)

Jurgen Appelo wrote this 90 pages booklet as a little guide for change managers. In How to Change the World – Change management 3.0 he mixes a couple of methods as models as a fresh mojito to his audience. Digging from his own experience as serial entrepreneur (failing for 15 years and finally successful) and social network meetings like the Stoos Network (January 2012), and the Agile Lean Europe Network, the guide is meant to tickle your brains to take small steps and make changes doable. The good-old Plan-Do-Check-Act model (a.k.a. Deming Cycle), Adoption Curve (a.k.a. Diffusion of Innovations), five environmental factors (information, identity, incentives, infrastructure and institutions), and a series of mind-benders (ability, knowledge, desire, awareness, reinforcement) make up Appelo’s Change Management 3.0 tookit. Like good innovations, Jurgen recommends to improve the good ideas and adapt then to your needs. Richly illustrated (Appelo himiself is a gifted illustrator) with both pictures and drawings, one-liners and quotes from modern management book authors, the book may serve as an imitating rite to digg further in text books, apply learnings in your organization and next changes. Don’t forget to inspect & adapt, share your experiences.… (más)