The respected and recognized best seller in the market, Jerry Burger's PERSONALITY is a solid mid-level book that fuses the best of theory-based and research-based instruction to give students an illuminating introduction to the subject. Burger pairs "theory, application, and assessment" chapters with chapters that describe the research programs aligned with every major theoretical approach. Biographical sketches of theorists and accounts of the stories behind influential research programs help students understand how classic and contemporary findings relate to each other, and reinforce the idea that theory and research perpetuate one another. In-book self-assessments promote students' interaction with the material.