An awareness and sense of pride emerged through the struggle of World Heavyweight Champion Cassius Clay to be called by his new Islamic name, Muhammad Ali. No longer content to use the mainstream culture as their standard and rejecting images which traditionally stereotyped them as servile and inferior, a new generation of African Americans began to redefine itself. Propelled by the Black Consciousness Movement, they celebrated black values and culture and their African roots. Howard University students demanded a more black-oriented curriculum, and African Americans of every persuasion met to forge a new unity at the Black Convention in Gary, Indiana. ( )