It's time to drop the rose-colored glasses and face the facts: most new businesses fail, with often devastating consequences for the would-be entrepreneur. The New York Times, Wall Street Journal, and USA TODAY bestseller The Entrepreneur Equation helps you do the math before you set down the entrepreneurial path so that you can answer more than just "Could I be an entrepreneur?" but rather "Should I be an entrepreneur?". By understanding what it takes to build a valuable business as well as how to assess the risks and rewards of business ownership based on your personal circumstances, you can learn how to stack the odds of success in your favor and ultimately decide if business ownership is the best possible path for you, now or ever. Through illustrative examples and personalized exercises, tell-it-like-it-is Carol Roth helps you create and evaluate your own personal Entrepreneur Equation as you: â?¢ Learn what it takes to be a successful entrepreneur in today's competitive environment. â?¢ Save money, time and effort by avoiding business ownership when the time isn't right for you. â?¢ Identify and evaluate the risks and rewards of a new business based on your goals and circumstances. â?¢ Evaluate whether your dreams are best served by a hobby, job or business. â?¢ Gain the tools that you need to maximize your business success. The Entrepreneur Equation is essential reading for the aspiring entrepreneur. Before you invest your life savings, invest in… (más)
Carol Roth is 100% sure she knows everything there is to know about starting your own business. And she might be right, or close to it. She's also 100% sure that you are an idiot, and she's here to tell you why.
Some of her soliloquies on the superiority of jobs over entrepreneurialism are downright hilarious. Can anyone tell me where these jobs are that give 5% raises every year forever?
She has a lot of good information about businesses and the realities of starting and running one, but it would have been better presented with fewer of her own biases on display (she takes the first three chapters to lecture the reader on why all other entrepreneurialism books are bad and stupid, and why hers is perfect and unique) and a great deal more respect for the reader. Her assumptions of the motivations of small-business owners are so flawed and insulting as to be laughable: Ms. Roth, the vast majority of people starting businesses are women, and many of them are moms; they aren't doing it because they think it's a sure path to fame and fortune. They're doing it because there are no other jobs out there, or they desperately need work that won't either suck all of their income into daycare fees or suck all of their time into commuting, or because the jobs that are out there are poorly paid, tenuous, temporary, and incredibly extraordinarily risky without ANY potential future upside. You are living in a dreamworld. ( )
It's time to drop the rose-colored glasses and face the facts: most new businesses fail, with often devastating consequences for the would-be entrepreneur. The New York Times, Wall Street Journal, and USA TODAY bestseller The Entrepreneur Equation helps you do the math before you set down the entrepreneurial path so that you can answer more than just "Could I be an entrepreneur?" but rather "Should I be an entrepreneur?". By understanding what it takes to build a valuable business as well as how to assess the risks and rewards of business ownership based on your personal circumstances, you can learn how to stack the odds of success in your favor and ultimately decide if business ownership is the best possible path for you, now or ever. Through illustrative examples and personalized exercises, tell-it-like-it-is Carol Roth helps you create and evaluate your own personal Entrepreneur Equation as you: â?¢ Learn what it takes to be a successful entrepreneur in today's competitive environment. â?¢ Save money, time and effort by avoiding business ownership when the time isn't right for you. â?¢ Identify and evaluate the risks and rewards of a new business based on your goals and circumstances. â?¢ Evaluate whether your dreams are best served by a hobby, job or business. â?¢ Gain the tools that you need to maximize your business success. The Entrepreneur Equation is essential reading for the aspiring entrepreneur. Before you invest your life savings, invest in
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Some of her soliloquies on the superiority of jobs over entrepreneurialism are downright hilarious. Can anyone tell me where these jobs are that give 5% raises every year forever?
She has a lot of good information about businesses and the realities of starting and running one, but it would have been better presented with fewer of her own biases on display (she takes the first three chapters to lecture the reader on why all other entrepreneurialism books are bad and stupid, and why hers is perfect and unique) and a great deal more respect for the reader. Her assumptions of the motivations of small-business owners are so flawed and insulting as to be laughable: Ms. Roth, the vast majority of people starting businesses are women, and many of them are moms; they aren't doing it because they think it's a sure path to fame and fortune. They're doing it because there are no other jobs out there, or they desperately need work that won't either suck all of their income into daycare fees or suck all of their time into commuting, or because the jobs that are out there are poorly paid, tenuous, temporary, and incredibly extraordinarily risky without ANY potential future upside. You are living in a dreamworld. (