Growing up, Peter McCann and Matthew Stark were best friends who enjoyed competing with each other, until they both fell in love with the same woman. When she chose Matt, a silent feud started. Now both men are cattle barons, and the feud has become more hostile, involving their children as well as the workers of McCann's Flying VY and Stark's Circle Cross ranches. The death of Tom McArdle, a Circle Cross rider, brings the feud to a bloody new level when accusations and denials fly about, and plans for revenge are simmering. When Wilson McCann, Peter's son, publicly humiliates Jasper Stark, Matt's son, in town, the elder Stark disowns his son for being a coward and posts a notice that he will kill Wilson McCann on sight. What will it take to stop the feud and who will be left standing?