George Case is a writer on ideas and popular culture, and an acknowledged authority on the band Led Zeppelin. He is the author of Jimmy Page: Magus, Musician, Man", Out of Our Heads: Rock n Roll Before the Drugs Wore Off", Led Zeppelin FAQ", Calling Dr Strangelove", and Arcadia Borealis: Childhood and Youth in Northern Ontario". Case has also contributed several articles to the social science journal Skeptic.