Meredith Gould

This book does a great job of outlining of the "hows" and "whys" of social media. I have many years marketing/communications experience, with only a few years of social media experience. I learned alot: Meredith Gould was able to bring me up to speed on social media context I had been avoiding or had no need of yet (for example: Twitter, which I haven't had need to embrace yet). Also cool was how the author gives the social media team tools to explain and teach other members of staff and congregation. I really liked this book: easy to read, with great usable, relevant information. Presented clearly but with a bit of humour too. Highly recommended for anyone in, or interested in, social media for church and beyond. ~… (más)

For those of us uncertain about what we should do, why we should do it or what we can do with social media, this is a wonderful and encouraging guide. For those who have made fledgling steps into social media, this helps understand why we are doing it and how we can do it more effectively. "Social media (is) an essential tool for communicating faith and building community in between worship services and committee meetings. Social media gives potential newcomers ways to observe how your community interacts." It is way to distribute the gospel message to a much wider area quickly, and invite interaction. Chapters are short and very basic, while also giving a lot of good insight.… (más)