Norman Feuti

I've been in retail on and off since 1982 and I must say that he was right on point!

This book is amazing! if you have EVER worked in retail, I recommend reading this book!

Must read for all long suffering retailers. Laugh out loud funny, and depressingly accurate all at the same time. You'll want to buy copies of this in bulk and hand them out like candy, trust me.

As a retail employee myself, I can guarantee that this book is an accurate and true view of retail jobs. This book will teach you how to deal with your average and sometimes not so average problem customers. Anyone who works in retail has encountered these customers at one time or another. This guide is a must have for anyone who works in retail and feels alone in their experience of the retail job from hell i.e. every retail job there is.