Aaron Dignan

This is another interesting book that focuses on gaming and gamification of the real world. Game frame: Using games as strategy for success* is written by Aaron Dignan, the founder of Undercurrent, a digital strategy firm.

Game Frame is a 203-page book packed with useful information about games and gamification. Dignan spreads his observations across ten chapters or levels, a back story, and an appendix. In my opinion, levels eight and nine are the most powerful pieces of the book. This is where Dignan introduces the idea of the Game Frame and how to implement it to improve skill performance. Read more… (más)