Bullying is never OK. Yet it happens every day in every school in New Zealand - and by all reports it's getting worse. . No, It's Not OKdefines both the types of bullying (email, txt/pxt, verbal, physical/sexual, direct and indirect) and the situations in which it occurs. Using extensive case studies and the latest research it looks at:. The differences between girl and boy bullying; Steps to take to protect your child from bullying; How to evaluate a school's antibullying policy; Innovative techniques for helping families, schools and children positively and effectively deal with the bullying cycle.